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ZUAZUA MENSA, David

ZUAZUA MENSA, David

Professor Associat
Faculty of Economic and Social Sciences
Department of Economy and Business Organization

Contact

dzuazua@uic.es
ORCID
  • Academic training
  • Professional experience
  • Subjects taught
1. Graduated from the UIC in Business Administration
2. Management Development Program at the IESE PDD business school
3. Digital Business Executive Program (DIBEX) at ISDI digital business school
- More than 28 years of experience in Marketing in consumer goods companies Casio, Pans & Company,... and Delvico Bates advertising agency.
- Professor of Marketing (Introduction and Digital MKT) since 2012 at different universities, UIC, Universitat de Barcelona, BMF
- Passionate about arousing the interest of students in the business world, in business and in marketing, involving them in the creative process and "getting their act together" to differentiate themselves from others.
Course 2024-2025 - Period: 01/09/2024 - 31/08/2025
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing
    • - Final Degree Project
    • - Business Advertising
Course 2023-2024 - Period: 01/09/2023 - 31/08/2024
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing
    • - Business Advertising
    • - Final Degree Project
Course 2022-2023 - Period: 01/09/2022 - 31/08/2023
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Business Advertising
    • - Marketing
    • - Final Degree Project
Course 2021-2022 - Period: 01/09/2021 - 31/08/2022
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1
    • - Final Degree Project
Course 2020-2021 - Period: 01/09/2020 - 31/08/2021
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1
    • - Final Degree Project
Course 2019-2020 - Period: 01/09/2019 - 31/08/2020
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - On-Line Marketing
    • - Marketing Management 1
Course 2018-2019 - Period: 01/09/2018 - 31/08/2019
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1
Course 2017-2018 - Period: 01/09/2017 - 31/08/2018
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1

Academic training

1. Graduated from the UIC in Business Administration
2. Management Development Program at the IESE PDD business school
3. Digital Business Executive Program (DIBEX) at ISDI digital business school

Professional experience

- More than 28 years of experience in Marketing in consumer goods companies Casio, Pans & Company,... and Delvico Bates advertising agency.
- Professor of Marketing (Introduction and Digital MKT) since 2012 at different universities, UIC, Universitat de Barcelona, BMF
- Passionate about arousing the interest of students in the business world, in business and in marketing, involving them in the creative process and "getting their act together" to differentiate themselves from others.
Course 2024-2025 - Period: 01/09/2024 - 31/08/2025
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing
    • - Final Degree Project
    • - Business Advertising
Course 2023-2024 - Period: 01/09/2023 - 31/08/2024
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing
    • - Business Advertising
    • - Final Degree Project
Course 2022-2023 - Period: 01/09/2022 - 31/08/2023
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Business Advertising
    • - Marketing
    • - Final Degree Project
Course 2021-2022 - Period: 01/09/2021 - 31/08/2022
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1
    • - Final Degree Project
Course 2020-2021 - Period: 01/09/2020 - 31/08/2021
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1
    • - Final Degree Project
Course 2019-2020 - Period: 01/09/2019 - 31/08/2020
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - On-Line Marketing
    • - Marketing Management 1
Course 2018-2019 - Period: 01/09/2018 - 31/08/2019
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1
Course 2017-2018 - Period: 01/09/2017 - 31/08/2018
  • Bachelor’s Degree
    Bachelor's Degree in Business Administration
    • - Marketing Management 1