Pere Buhigas, lecturer and co-director of this postgraduate programme, explains that there is a growing need of institutions and companies to obtain reliable sources that help avoid misinformation, and this new programme “offers a very useful training for those who want to consolidate or open up new professional horizons”.

Additionally, digitalisation is transforming communication paradigms, so the emergence of artificial intelligence, digital content distributors and social networks represents a revolution in the field of communication. “The new postgraduate course wants to contribute to a more informed society about these technological and scientific advances and to show the opportunities and risks that they entail”, explained Buhigas.

The new studies offered by UIC Barcelona seek to train students to make scientific discoveries more understandable, with language that makes them accessible to all members of society. As Pedro Sigaud, dean of the Faculty of Communication Sciences, explained, “the ability to effectively communicate complex scientific concepts is essential to fostering understanding, promoting public participation and influencing political decisions.”

Accordingly, some of the objectives of the postgraduate course are to train professionals from different fields in the communication of science, technology and communications; to provide an interdisciplinary education that allows to verify the veracity of the information; and to promote social responsibility by placing people at the centre of the communication activity.

As Sigaud concluded, “by perfecting their communication skills through our new programme, professionals can enhance their impact, contribute to the dissemination of knowledge and ultimately drive innovation and progress in science and technology.”