Sayol shared his experience leading the the BrainArt start-up, which he co-founded himself, and also at Innovamat.

The speaker shared his experiences, his initial strategy and how they turned around their operating model, after talking to their clients: schools. The project began as an extracurricular activity and then the leap was made to take on the large commitment to become part of the curriculum, including its own educational methodology.

Sayol demonstrated his product, his service model, how the start-up was organised and his initial funding plan.